Swarovski Crystal Couture at India Bridal Fashion Week 2015
Thursday, August 27, 2015
Nobody brings out the brilliance of cut crystals like Swarovski !! … During the recently concluded India Bridal Fashion Week, Swarovski Crystal illuminated the bridal collections of 8 of India’s foremost couturiers in a dazzling glamour of a million sunbeams “Between Heaven and Earth” !! … With more than a hundred years’ experience of high-quality craftsmanship and mastery in cutting ... these light-filled crystals of breathtaking range and brilliance lit up the “Big Fat Indian Wedding” ensembles to create a spectacle of such impossible glamour …. that this marriage season, there cannot be any bride left who wouldn't wish and yearn for a Swarovski encrusted couture masterpiece !! … Through the Swarovski Partner Program, …. Abu Jani - Sandeep Khosla, JJ Valaya, Gauri and Nainika, Jyotsna Tiwari, Rina Dhaka, Shantanu and Nikhil, Tarun Tahiliani and Suneet Varma …. showcased the best of the trends and designs in bridal couture week … with exquisite, on-trend Swarovski elements … reflecting in an intuitive creative smorgasbord of art and design !!
Swarovski has been the premium brand for the world’s finest crystals since 1895 and these are the stars in the new collection of crystal cuts, colours and effects from Swarovski Crystal for India Bridal Fashion Week Autumn/Winter 2015 .... For lovers of Swarovski, this is our closing report on the beautiful collaboration with Swarovski Couture and the foremost of India's couturiers !! Do have a look :)
THE POWER OF BELIEF
Abu Jani and Sandeep Khosla
Swarovski Crystal Metallic Sunshine Abu Sandeep |
Abu Jani-Sandeep Khosla presented a unique fashion tableau to open BMW India Bridal Fashion Week in association with Swarovski. The show and collections pay homage to Varanasi, one of the oldest inhabited cities in the world. Also known as Banaras or Kashi, this is a city steeped in legend, mythology, culture and history. The collections are designed to showcase the rich legacy of silks, brocades, gold and silver thread work carpet weaving that the city is renowned for. These magnificent traditional fabrics and motifs have found new expression through the dazzle & glamour of Swarovski crystals.
THE GOLDEN SHADOW
Tarun Tahiliani
Swarovski Crystal Golden Shadow Tarun Tahiliani |
Tarun Tahiliani’s collection titled ‘Our Eclectic New World’ draws inspiration from the splendour of ancient India and melds it with the buoyancy, lightness, finesse and froth that are the trademarks of today’s generation. The opulence of Indian textile, powerful embroidery, rich craftsmanship in all its grandeur and sensuality, with the sparkle of Swarovski crystals designed for the time honoured wedding ritual is fused with the tastes of new generation Indians who prefer comfort and fit.
THE ROSY SIDE OF LIFE
Jyotsna Tiwari
Swarovski Crystal Blush Rose Jyotsna Tiwari |
Jyotsna Tiwari’s bridal collection for this season presents modern ensembles with ideas of traditional roots and a contemporary outcome. Dreamy, poetic, romantic, lustful, this collection celebrates romance and is meant for every girl in love. The collection titled ‘Secret Garden’ with the soft, romantic details not just have the novelty of the bride or bridal but is meant for all evening occasions for a young woman. With a color story of Peach, Pink, Coral, Gold, Red and flowers motifs, the collection is glimmering with embellishments from Swarovski crystals.
THE ART OF EXPRESSION
JJ Valaya
Swarovski Crystal Paradise Shine JJ Valaya |
The Bolshoi Bazaar by the master couturier finds its soul in two of unique cultures: India and Russia. Combined with the energy of Valaya’s constant inspiration India and this time with Russia, the collection traverses the large extent of Russian boundaries. A modern, yet distinctly Indian with characteristics of Russia, the collection in signature weaves, Crepes, Georgettes and other fine fabrics with the sparkle of crystals from Swarovski creates a perfect blend of the past and today's contemporary chic.
PASTEL PROMISE
Gauri and Nainika
Swarovski Crystal Pastel Pearl Gauri and Nainika |
Fall 2015 Haute Couture is a whimsical arrangement of vivid prints and floral textures in floaty and light shapes. Intense bougainvillea textures, airy voluminous skirts, bodices with sharp modern cut outs, circular flowers, dresses in sheer organza and tulle, iridescent pearls in pastel colours, all beautifully complemented with the extravagance of Swarovski crystals add a sweet dream like quality to the collection.
FLORAL FANTASY
Rina Dhaka
Swarovski Crystal Diamond Leaf Flatback Rina Dhaka |
Rina Dhaka’s collection is inspired from Ferns and Petals, propelled by the freshness, youth and beauty of flowers. Collection embellished with Swarovski crystals was one of the key highlights as it set the stage for glamour and added a vibrant palette to the styles by offering sparkle to the floral motifs.
NOSTALGIC GRANDEUR
Shantanu and Nikhil
Swarovski Crystal Patina Shantanu Nikhil |
Shantanu & Nikhil presents Autumn/Winter’15 Haute Couture “The Mahal” or The Palace inspired by mighty architecture, inspiring culture, divine royalty and inviting glamour. The silhouette is inspired from the strong yet controlled structural architecture, which brings out precious assets throughout the collection, in its stylishly varied forms, epitomizing glamour, sexiness and sophistication. The textures derive their distinct character from the earthy tones of the fort walls, further transpiring into intricate layers of laser cuts, flowing into the exquisite interiors of the “Sheesh Mahal” , brought to life by immaculate usage of Swarovski Crystals.
ROSE GOLD
Suneet Varma
Swarovski Crystal Rose Gold and Light Chrome Suneet Varma |
"We are proud to be associated with the BMW India Bridal Fashion Week for the first time. We have partnered with 8 designers, to bring that added touch of glamour, elegance and finesse to their couture creations. Beyond the usual dazzle and sparkle, which we bring to the ramp, this time we have worked closely, over several months, with these designers to provide them a canvas of innovative new products with matte finishes, delicate opaque colors, lacquer coatings in subtle pastel shades, vintage coatings and beautiful iridescent dual shaded crystals and pearls. It is a heady concoction of the most creative couture ensembles from these designers, using the Swarovski canvas, which is set to make the bride, and everyone else present, feel uniquely more special and glamorous at each memorable occasion during the wedding.
We are also happy to announce the launch of our new Ingredient Brand to help consumers verify authenticity – to be 100% sure on whether a garment or other finished product is indeed using Swarovski crystals, you should ask for the “Crystals from Swarovski” tag. The tag is manufactured in Austria, and comes with a hologram of the Tyrolean Alps on a silver foil, with a signature from Daniel Swarovski, and also a tracking number which can be used on www.swarovski.com/crystals for verification." - Vivek Ramabhadran, Managing Director, Swarovski Professional India
( This is a feature commissioned by Swarovski India)
Until next time :)
DSB
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